Tag Archives: Need

What hospitals need in the age of consumerism: guerrilla marketing

There’s a battle going on between health systems for covered lives. There’s also an internal battle within organizations between keeping the status quo of what has traditionally worked coming up against new, very targeted approaches to gain consumer share. Whether hospitals have a powerhouse brand or a small marketing department, there are distinct advantages in… Read More »

What you Need to Know when Choosing Between Body Weight Training and Fitness Equipment Workouts

Body weight training and working out with fitness equipment both offer many benefits. When done correctly, each method can offer a great workout. As someone who is always traveling, I find that having a vocabulary of body weight bearing exercises that requires minimal equipment has really helped me. But I also have seen great improvement… Read More »